Monthly Archives: June 2010

Getting Local

Hey guy’s and gal’s, everyone knowadays is talking about taking your business locally. And I’d have to admit I’m all for it.

A matter of fact that’s exactly what I do.
Recently I had the pleasure of attending the MyFoxBoston Zip Trip right here in my home town of Leominster Ma, and I will have to admit it was a wonderful day to rub elbows with alot of the local business, taste the food from local hot spots, and of course, a good cup of coffee from Dunkin Donut’s

I even had the pleasure of talking with the mayor of our town Dean Mazzarella. who is featured in this video clip from the Zip Trip.

We also had the opportunity of rubbing elbows with some of the celebrities of Fox News.

So, if the Zip Trip comes to your town, take a break, and get involved with your community. You never know what may turn up.

Have a wonderful day
Tim

What is Your Solution

Hey everyone, Tim here with another update,

Lately, I’ve been in a dilemma and maybe you can help me out.

I know that many of you already have a successful business and some of you are still trying to make your first dollar online. And believe me I’ve been on both sides of the fence.

From designers prospective, putting together a website is easy, but then again that’s my profession. That’s my passion. But website design is just a very small portion of the equation.

Over the past 15 plus years I’ve learned many things about website design, search engine optimization, pay per click advertising, article writing, affiliate marketing, social media and a whole host of factors that complete the entire scope of running a business online.

But I’ve noticed that even with all the pieces in place, many people still are not making money online. And when they don’t see immediate results they get discouraged and think that this internet thing is all just a bunch of hogwash and many will throw in the towel and give up.

Even I at times have contemplated closing up shop and going back to a regular J.O.B (Just over broke) just to make ends meet. And many of you have done the same thing, (You know who you are) or you simply keep moving forward in hopes of reaching the “Golden Ring” to where you can finally break free of the 9 – 5 rat race.

If you’ve reached a level of success that you are satisfied with then congratulations, but are you truly where you want to be? Do you have a feeling deep down inside that there’s got to be something more?

If you haven’t reached a level of success, you already know some or all of these gut retching feelings of uneasiness, wanting, unworthiness, and feelings of failure that are so overwhelming, that they can cause you to think that this whole internet thing is a waste of time.

But I’m here to tell you, you’re not a failure, you CAN, with the right MINDSET, ACHIEVE whatever it is that you want out of life. I know that this is a very Bold Claim but hear me out for a minute.

A man by the name of Andrew Carnegie hired Napoleon Hill to study the top 100 income earners’ of their time and to find a common thread that would explain their success, and then write a book about his findings. And the results of those findings was compiled together into a book called “Think and Grow Rich“, and in that book is one of the most profound statements that has ever been coined, and it states…

“What ever the mind can conceive and believe, it can achieve –Napoleon Hill”

And Napoleon goes on to state that everyone that he studied or interviewed did have a common thread, and that one thing gave them the drive and determination to succeed. And if you’ve ever read the book you’ll know, that it has nothing to do with the money or fame, though it was the by-product.

Each one of the top 100 income earners that Napoleon interviewed or studied, saw a problem that needed to be solved, and had a passion to try and help find a solution to that problem. And, in solving that problem, they reaped the rewards for many years to come.

Each one of us HAS A SOLUTION, to someone else’s problem. We all know something that someone else doesn’t. I could sit here and list a thousand examples right off the top of my head without blinking an eye, and I’m sure that you could too, of the many problems that plague our world.

Everything from the Unemployment Crisis to the disaster off the Louisiana Coast with the BP Oil spill. And many in between. The list of problems that this world faces is astounding. Do you see what I’m getting at here?

You HAVE a solution to someone else’s problem. YOU are the SOLUTION, and don’t let anyone tell you otherwise.

Now letting people know that you have the solution is the key to the whole equation. But this we’ll talk about in our next newsletter.

Be the SOLUTION! and remember what Napoleon Hill said “What ever the mind can conceive and believe, it can achieve”

Have a wonderful weekend.
Tim

PS If you have any questions about this post, I’d love to hear your thoughts. And please, if you know anyone that you think will benefit from this newsletter please pass it on to a friend.

Here’s that special gift I spoke about “Think and Grow Rich” Simply click on the previous link to download Think and Grow Rich.

Or watch this brief video below:

Have a wonderful day
Tim

What is your solution?

Are You an Expert in Your Field?

I am often asked how an individual can brand themselves and if personal branding is as valuable as corporate branding. Personal branding can single an individual out as an expert in their field, but are there downfalls to personal branding vs. company branding?

Truth is personal branding is easier than company branding. Why? Because if you believe in your talent, in your skills and ability – it’s easier to sell what you believe in. Your image is already created – you just have to market it. How do you market yourself? That’s easy. You must become:

A pro in your industry; an expert in your field.

With that said are there downfalls to personal branding? Absolutely. Unless you plan to work until your last living day, it will be difficult to transition the brand to someone else. After all you are the BRAND! If you are ok with the fact that in order to transition out of the brand you will need to create a new one that your consumers can grasp onto then personal branding may just be for you.

When branding yourself remember that you must create a strong and consistent brand. You cannot skimp just because it’s about you.

Strong brands are clear about who they are and what they are not; which is why branding yourself can be an easy process. You already know who you are and what you are not. Strong brands are also consistent; it’s easy to be consistent in who you are.

Let’s take for example Madonna. She was her brand. Since the start of her career she has had the ability to change consistently throughout her career. This made her stand out from among other performers. This in essence strengthened her individual brand.

By branding yourself effectively you will:

* Establish yourself as an expert in your chosen field.
* Build a solid reputation within your industry.
* Increase your notoriety and improve your perceived value in the marketplace.

The key to successfully branding yourself and doing it effectively is to first establish a personal brand identity. Once you have done that focus that message on who you are and what you stand for within your chosen field. Your final step is to get the word out through a variety of media channels that are viewed by the people most likely to be interested in your message.

As people begin to see your name and become aware of the benefit and knowledge that you offer, before you know it thousands of people will not only know who you are but they will begin to seek out your services and expertise. They will identify with your brand which is YOU.

I’d love to know your take on personal branding, please post your comments below.
Thanks again and have a wonderful day.
Tim

The Titans of Traffic

Hey Guy’s and Gal’s

A while back I wrote a post on something that you might be interested in, that may be of epic proportion. Joey, Jon and Keith have really taken the internet to a whole new level, but they’ve been holding something back…

Here’s the secret that was being held back from you…

This week, Joey Smith, Jon Shugart, and Keith Baxter will be giving you so much information on how to drive traffic to your site that you will be stunned…

And they are GIVING it all to you at no charge!

Not only are they giving you the training, but they have some KILLER software and WordPress plugins that they are giving you as well.

So what kind of training are we giving you?

How about social media, media buying and total search engine domination!

The are kicking the training off with a real bang…

Joey Smith will share with you how to make money TODAY using the power of Twitter.

Are you ready?

https://pti.infusionsoft.com/go/epictraffic/tdcaron/

Enjoy,

Timothy Caron

Is personal branding valuable?

I am often asked how an individual can brand themselves and if personal branding is as valuable as corporate branding. Personal branding can single an individual out as an expert in their field, but are there downfalls to personal branding vs. company branding?

Truth is personal branding is easier than company branding. Why? Because if you believe in your talent, in your skills and ability – it’s easier to sell what you believe in. Your image is already created – you just have to market it. How do you market yourself? That’s easy. You must become:

A pro in your industry; an expert in your field.

With that said are there downfalls to personal branding? Absolutely. Unless you plan to work until your last living day, it will be difficult to transition the brand to someone else. After all you are the BRAND! If you are ok with the fact that in order to transition out of the brand you will need to create a new one that your consumers can grasp onto then personal branding may just be for you.

When branding yourself remember that you must create a strong and consistent brand. You cannot skimp just because it’s about you.

Strong brands are clear about who they are and what they are not; which is why branding yourself can be an easy process. You already know who you are and what you are not. Strong brands are also consistent; it’s easy to be consistent in who you are.

Let’s take for example Madonna. She was her brand. Since the start of her career she has had the ability to change consistently throughout her career. This made her stand out from among other performers. This in essence strengthened her individual brand.

By branding yourself effectively you will:

* Establish yourself as an expert in your chosen field.
* Build a solid reputation within your industry.
* Increase your notoriety and improve your perceived value in the marketplace.

The key to successfully branding yourself and doing it effectively is to first establish a personal brand identity. Once you have done that focus that message on who you are and what you stand for within your chosen field. Your final step is to get the word out through a variety of media channels that are viewed by the people most likely to be interested in your message.

As people begin to see your name and become aware of the benefit and knowledge that you offer, before you know it thousands of people will not only know who you are but they will begin to seek out your services and expertise. They will identify with your brand which is YOU.

Until next time, have a wonderful day
Tim

What shapes and molds us into who we are?

Hi everyone,

Sorry for the delay in keeping up with my rantings, but just recently I came upon a video on Google that really shocked me, you can watch the movie below or click on the previous link. Please note that the movie is a little over 2 hours long, and must be viewed with an open mind.

Now your proably wondering why this movie would have anything to do with website design or even branding which is mainly what I try and focus on on this blog.

When it comes to Personal Branding, it’s about being transparent, it’s about being the real you.

But do we really know who we are? What shapes and molds us into who we are?

From the moment we are born, we are bombarded with signals that shape the course of our lives. As we get older we have the opportunity to make a choice as the direction that these signals point us too.

Our parents try and mold us, the media tries to persuade us, and the state of our economy in many cases tries to dictate what we can or can not do.

Please, don’t let this happen to you, step outside the box and be or become what ever your inner heart desires.

When we do this, we are able to see a whole new world and a new perspective on life, and take the bull by the horns and create a new life for ourselves that will create an impact on others.

I’d love to hear what you think about the movie, also, please watch this movie with your partner, but put your children in another room, some parts of the movie are vulgar and graphic, and not for the squeamish.

My this be an eye opener.
Have a wonderful day.
Tim