Are you being Googled?
Hi Guy’s & Gal’s

Are people searching for you on Google? If you are building a personal brand then you should hope that they are.

Being googled is the new millennium version of the reference check. It provides your colleagues, employees, managers, clients, hiring managers and executive recruiters and future customers with critical information about you. Consider: (Good and Bad)

Some recent statistics show that:

• A Harris Interactive poll revealed that 40% of respondents google people to learn about them.
• According to Business Week, 87% of headhunters use Google and social networks to make decisions about candidates and 35% of recruiters have eliminated candidates based on what Google revealed
• Accenture included the total number of relevant Google results as one of three measures they used to develop their list of the Top 50 Business Gurus.

Clearly, people are making decisions about you based on what they find online.

Your Google results may be the determining factor in whether an executive recruiter calls you in for an interview, your manager decides to promote you or a prospective client chooses to work with you. It’s no longer a luxury, it’s a requirement for you to build and continuously manage your on-line identity.

A good thing to remember while you are posting to social networks, your own website or blog, Twitter, Facebook and even MySpace, is that everything you say and do in print will last a lifetime online. Be wise.

Have a wonderful day.
Let me know your thoughts, it helps me provide the content that you are looking for and how I may best serve your needs. Join in on the conversation.

Tim